Revitalizing Invitation-to-Apply Marketing with...
John McWilliams

Driving response is about delivering the right offer at the right time to the right person. In the world of Invitation-to-Apply (ITA) strategies, marketers are often seeing high response rates but low approvals creating a growing need to better segment …

alternative data has a very important role in financial inclusion
The Age of Alternative Data: Elevating Credit...
Naagesh Padmanaban

It is common knowledge that large volumes of data are being constantly generated and a good portion of this can be used to better understand a potential borrower. This profusion of data has only provided greater depth and reach to …

Credit Unions: Approve More Cards Without Losing...
Zachary Tondre

If you can’t get a card into the wallet of your members who are new to credit, one of the big national card issues will. We have your solution.

Credit Union Loan Growth Outside the Box
Zachary Tondre

Credit unions looking for ways to grow loans do not necessarily need to look outside of their membership. Grow loans organically with higher yields while fostering financial inclusion.

Credit Unions Could Hold the Answer to the Payday Borrower’s Woes
Credit Unions Could Hold the Answer to the Payday...
Zachary Tondre

Building a successful payday payoff loan program could help credit unions attract new loyal members while fulfilling their mission to better the financial lives of their members.